Michael Shuman’s return on May 10th marked the end of the large public meetings. However, this is seen as just the beginning of the process since the work groups will continue meeting and begin implementing the various aspects of their plans. The efforts of the groups may be aided by forms of assistance from city employees, the city council, or tourism commission, but the form and extent of this assistance is to be determined by the groups.


Shuman Final Report


Updated Strategic Plans
These are the latest versions of the groups’ strategic plans.
Tourism Group May 10th Version
Food Sustainability Updated Strategic Plan
Updated Finance Strategic Plan
Energy Efficiency

2009 Study of Economic Impact of Tourism in Berea

January 19th Public Meeting
The January 19th meeting was an excellent opportunity to see the progress being made by all of the work groups. All of the groups’ strategic plans are attached below. We will continue to update the website with information regarding future work group meetings.

Food Sustainability Strategic Plan

Energy Efficiency Strategic Plan

Tourism Strategic Plan

Finance Strategic Plan

Small Business Strategic plan

Big Business Strategic Plan

Work Group Meeting Information
This is the current meeting information for the work groups. If you’re interested in attending a meeting you can contact one of the group chairs for more information. If you are a member of a group and have additional information or changes, please let us know so we can make corrections. We will continue to update the information below as additional meetings are scheduled.

1. Tourism Group:May 2nd, 6:30 pm  in the community room of city hall. Chair: Paul Reynolds/ Diane Kerby

2. Finance Group: February 21st, at 7pm in the MACED building.Chair: Danny Isaacs

3. Small Business: TBD Chair: Paul Wright

4. Large Business:  TBD Chair:

5. Energy Efficiency/Water Treatment: April 3rd  6:30 pm, Community Room of City Hall. Chair: Adrian Shelley

6. Food Sustainability: April 7th, 9:00 am. Black Feather Cafe Chair: Martin Richards

December 8th Meeting
Thank you to everyone that helped make the December 8th Public Meeting a success. Small groups were developed to focus on the five different development approaches presented by Michael Shuman: Small Business, Big Business,Sustainability, Finance and Tourism. These groups will be meeting separately to discuss and prepare a strategic plan for their topic.

Below you will find a link to Michael Shuman’s latest report on Economic Development Alternatives.
Economic Alternatives Handout Dec.8th

Check out the B.E.A.T (Berea’s Economic Advancement Team) Facebook and Web page. http://www.facebook.com/myeconomy.BEAT#!/myeconomy.BEAT/

October 20th Meeting
This is the “Berea Economic Approaches Handout” that Mr. Shuman referred to at the October 20th Meeting. Berea Economic Approaches Handout

Here are the notes from the SWOT Anaysis at the October 20th meeting.October 20th Public Meeting Notes

This is Mr. Shuman’s initial leakage analysis of Berea’s economy and identification of areas for growth. Full Analysis

Michael Shuman
Michael is an economist, attorney, author, and entrepreneur. His books, The Small Mart Revolution: How Local Businesses Are Beating the Global Competition and Going Local: Creating Self-Reliant Communities in the Global Age, are considered essential reading for social entrepreneurs. Michael has worked with communities throughout the world to create more sustainable local economies. Most recently, he led the Community Food Enterprise project which was jointly funded by the Bill and Melinda Gates Foundation and the W.K. Kellogg Foundation.

For more information on Mr. Shuman and his work please visit:

Letter From the Mayor
Letter from Mayor Steven Connelly on the Economic Development Strategic Process. Letter_from_the_Mayor